August 2014 saw 5FM personality, Poppy Ntshongwana, launch what could only be seen as one of the most fitting collaborations between personality and shoe brands to date!

The result, #PoppyForSuperga was born!

Well, the wait is finally over, as the end of October was earmarked as the exciting launch of the Poppy range to SA!

Superga is proud to announce that the anticipated Poppy Superga Range has finally hit SA shores and can be found in Superga Stores, and will be available to all as of 27 October 2014

 “We have been overwhelmed by all the love and support for the #PoppyForSuperga range and campaign as a whole. We have an extensive waiting list of pre-orders and we look forward to putting a lot of smiles on many faces over the next few weeks as they receive their official #PoppyForSuperga sneakers.!” Katy Ward, Superga Marketing Manager.

Take a closer look at Poppy’s Range and delve a little deeper into her wardrobe as we bring you her #PoppyForSuperga Top 7 Superga Looks For Summer.

4EFD93DE-EF3D-411F-BBD2-290BC0543723PALMS AZUL

Floral Print is the New Black. With it’s colourful look and feel, and touch of casual chic, these Superga’s have definitely proven to be the latest trend to take over the SA market. Casual yet sophisticated, these Superga kicks can be paired with a good pair of denims or a sleek pair of white pants. To mix things up, Poppy advises that we pair them up with some fun shorts this summer and accompany them with a matching pair of classic sunglasses.

COST: R750

5A849931-FE56-4BE7-8B72-348D5F6BF575SILVER LAMEW

With every look, with every style, with every outfit, a girl definitely needs a little sparkle. Introducing Poppy’s Silver Superga Platforms! The perfect accessory to a well thought-after outfit! As one of her favourites in the collection, Poppy likes to pair these with a classic pair of jeans or simple dress, so that her shoes can stand put and speak for themselves.

COST: R900

D52B3194-0996-4253-AE0C-3589C967D0BFMACRAME WHITE HIGH TOPS

High-tops – check.

Superga’s – check.

High Top LACE Superga’s – TRIPLE CHECK!

With their unique style and delicate feel, Poppy’s Lace Superga High-tops are sure to take the country by storm.

There is no doubt that every girl needs a pair of these stunning creations, to pair with a classic white look or a bright and bold styled ensemble.

COST: R900


“When life throws you Superga’s, Make a collection,” says Poppy Ntshongwana. And, that’s exactly what she did! The showstopper in her collection is that of the ultimate leopard print high-top. Not only is this shoe fun and daring; it’s also classically sophisticated and in tune with the consumers edgier side. Poppy recommends we pair this with a little leather and some gold accessories and sunnies, to bring out that classic chic.

COST: R900


Because everyone needs a blast, a touch and a pop of colour in their lives… Introducing the Poppy Red Superga. This classic beauty adds an element of ‘WOW’ to every look with it’s striking colour, sure to be recognized where ever you go! Make a statement with this creation, by adding it to a colourful print, or by pairing it with colourful earrings or a sweet coloured blouse. Casual, or smart – you can turn this look into a remarkably bold fashion statement, just like Poppy does.

COST: R550

3C2059C7-5508-4691-9891-3D6545FF16F0SPRINGFIELD WHITE HIGH TOPS

Not only are these Superga’s quality leather, with fine detailed stitching, they are also available to the men around SA. These unisex creations are one of a kind, offering you a tailored leather finish and silky smooth touch.

COST: R850

CODE: 02S008730

7AB8B4A0-CCDF-4C07-9F3C-B6C759601283WHITE CLASSICS (These are my favourite!)

Nothing beats a white sneaker classic and that is exactly what this is! The Classic 2750’s white Superga sneaker can be aspired with, styled alongside, and accessorised with absolutely anything your heat desires. Be creative, be bold, be fun!

COST: R550

CODE: S000010